$6 Tarte Maracuja Creaseless Concealer?! NYX Gotcha Covered

NYX vs Tarte

Is the NYX Gotcha Covered Concealer a DUPE for the Tarte Maracuja Creaseless Concealer?!

Tarte’s Maracuja Creaseless Concealer ($25.00 at Sephora or Ulta) is a cult favorite among beauty enthusiasts because it gives you a creaseless, hydrating, and full coverage undereye while still appearing natural. It’s one of my absolute favorite concealers to break out when I haven’t had a good night’s sleep or if I’m suffering from allergies.

So of course I was interested in discovering that the NYX Gotcha Covered ($5.99 at Ulta) may be an (extremely) affordable dupe for my beloved Tarte Maracuja Creaseless Concealer. But did it pass my Dupe Test?? Check out my thoughts below!

NYX vs Tarte

In the image above, I’m wearing NYX Gotcha Covered in “Medium Olive” on the left and Tarte Maracuja Creaseless concealer in “Medium Sand” on the right.


  • Formulation: the formula is emollient and creamy, very similar to Tarte’s formula. But instead of using maracuja, NYX infuses coconut oil into the formula to provide hydration. Though I love the creamy and dewy finish both concealers give, it will slip and slide all over your undereye if it’s not set with powder.
  • Application: since the formula is a little more fluid, it blends out very easily. I recommend blending this out (and the Tarte concealer, too) with a damp BeautyBlender.
  • Appearance: it didn’t emphasize any texture on my skin and gave my undereye a slightly smoother look than Tarte did.
  • Longevity: after 5 hours, NYX still gave me natural coverage without any noticeable fading or caking.
  • Value: the price is unbeatable – at around a quarter of the price of Tarte’s cult favorite concealer, NYX’s Gotcha Covered will do its job beautifully.


  • Color Selection: there are 10 shades in this collection which is actually a good amount for a drugstore concealer. However, I found it a little difficult to find a match for my light-medium, yellow toned skin because many of the lighter shades pulled pink on me. I settled for “Medium Olive,” which is a slightly darker and more orange version of my skin tone. Therefore, I had to mix in a few drops of Sephora’s Bright Future Corrector in “Yellow” before setting with powder to give me the bright eyed look I desire.
  • Oxidizes: unlike Tarte’s formula, the NYX Gotcha Covered oxidizes after 10-20 minutes. You may need to color correct this concealer since it tends to pull orange  after it sets.
  • Coverage: it’s less coverage than Tarte, though it’s still a heavy weight when compared to other drugstore concealers. You can see from the final image above that Tarte effectively erased any signs of shadows under my eye, but NYX let some discoloration peek through.
  • Ingredients: compared to Tarte, there are more preservatives and alcohols included. This is definitely the biggest con for me.

Final Thoughts

Overall, NYX’s Gotcha Covered is the most wallet-friendly match to Tarte’s Maracuja Creaseless Concealer you’ll ever get! Though the extra additives in NYX’s formula may be a turn-off for many, it’s important to note they are at the end of the ingredients list so the amount included isn’t dangerous and probably won’t affect your skin at all. The oxidization and color selection are also a big downfall for this concealer, but for such a low price, I’m willing to work with it!

Find out what my other favorite drugstore concealers are here!

Tarte’s Maracuja Creaseless Concealer made it to my top 7 high-end concealers list. Check out the rest of my picks here!


Tarte Maracuja Creaseless Concealer: 10/10

NYX Gotcha Covered Concealer: 7/10


The Misu Fix


  1. Reply


    January 2, 2017

    Just thought I’d mention that all of the alcohols you listed as a con are actually fatty alcohols that are good for the skin. Not all alcohol is bad! 🙂

    • Reply

      The Misu Fix

      January 2, 2017

      Thank you for the heads up! Will definitely have to look more into ingredients listings in the future 🙂